To read the full article, including the directions to post on LinkedIn, please click here: http://fourandhalf.com/how-to-use-linkedin-to-gain-realtor-referrals/
LinkedIn, as a social networking site, is focused on business networking. So, strategically using LinkedIn gives property managers a great opportunity to make a connection and get some referrals.
Connecting with Realtors on LinkedIn
Connect with Real Estate Agents right now by using the Advanced LinkedIn search function (next to the magnifying glass at the top of the page). Once you click that you get the opportunity to search for “Realtor” or “Real Estate Agent” and enter in your target Zip Code (feel free to leave the rest of the fields blank). Click “Connect.” Next, you want to show your expertise.
Leveraging Real Estate Groups on LinkedIn
An even better strategy is to join real estate “groups” on LinkedIn.
Getting References on LinkedIn
LinkedIn is basically your online resume, and like a resume, references are necessary. On LinkedIn however, references are called “Recommendations.”
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